Training Program

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Training Program

SiteSwan Training Program
How To Start Your Own Web Design Business in 30 Days

Starting your own web design business can be an exciting and rewarding career. However, if you're like most people, starting a new business venture can also be confusing and even overwhelming.

Where do you begin? What should you do next?

This program will outline some of the important steps you will need to take to launch a successful web design business using the SiteSwan platform in just 30 days or less.
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Course Outline

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START HERE
Lesson 1: Introduction to the Training Program

Watch this short video to learn more about the SiteSwan Training Program, our CEO, and the web design industry. We'll also task you with taking the first steps to launching your business, including establishing goals and figuring out your "why," which will be the driving force behind your success.
Siteswan training program platform demo

Lesson 2: SiteSwan Platform Demonstration

In this video, we'll pop the hood and take an in-depth look at the SiteSwan Platform. This includes a quick overview of the Reseller Dashboard, how to use the Local Prospecting Tool, and how to create a new site for a client. We'll also introduce you to the site editor, show you how to make changes to your sites, and where to go to get help if you ever get stuck along the way.
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Lesson 3: How to Setup Your Marketing Website

When you sign up to become a SiteSwan Reseller, we provide you with a professionally-designed marketing website for your agency. Your marketing website is used to promote your agency, showcase examples of your work, highlight your pricing and generate leads. In this video, we will walk you through the 5 simple steps to getting your marketing website off the ground.
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Lesson 4: Web Design 101: The Fundamentals of Website Design

In this video, we'll review the importance of web design in today's digital world, and why every business needs a professional website. You'll also learn about the different elements of a website, what responsive design is, the difference between domain names and hosting, and the basics of SEO. Lastly, we'll define some key industry terms that every web designer should know.
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Lesson 5: Introduction to Website Sales

Sales are the lifeblood of every business. Without sales, you won't have much of a business at all. In this lesson, we go over the basics of selling websites to small businesses, which includes identifying your target market, the concept of the sales funnel and the steps in the website sales process. By the end of this video you should have a clear understanding of the types of businesses to go after, and how to go from prospect to paying client, in just 5 easy steps.
Siteswan training program how to generate leads for your agency

Lesson 6: How to Generate Leads for Your Agency

Whether you’re a seasoned agency owner or just launching your business, generating leads is a top priority for any web designer. Finding clients and generating leads is one of the most important aspects of running a successful web design business. In this video, we share our top 3 favorite ways to generate leads for your web design business, and we even show you how you can land your first paying client today!
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Lesson 7: How to Pitch Local Businesses

In this lesson, we go over how to pitch local businesses, show you how to craft the perfect sales pitch for your web design agency, and we even share the EXACT script that our CEO himself has used to sell hundreds of websites to local businesses.
Siteswan training program how to create a demo website for a client

Lesson 8: How to Create a Demo Website for a Lead

Knowing how you will actually build the demo sites that you're going to sell is critical. In this training session, we show you how to build an effective demo website using SiteSwan. We'll cover everything from selecting the right template to customizing the content and design to fit your client's needs.
Siteswan training program how to present a website demo to a prospect

Lesson 9: How to Present a Website Demo to a Prospect

There’s a systematic approach to presenting a website to a client – it’s a proven formula. This is a process our CEO has personally developed all by himself, and while refining it over time, he's used it to sell over 100 small business website clients, and has taught it to his associates, who have found equal success in the process. Watch this video to learn how it's done.
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Lesson 10: How to Get Paid & Setup Client Billing

Our integrated Client Billing system makes it easy to accept online payments, charge your clients, and manage all customer billing with just a few clicks. This video will serve as your comprehensive guide to help you understand exactly how it all works so you can get paid faster.
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Lesson 11: How to Onboard Clients & Launch a New Site

Our Website Launch Checklist covers everything from setting up Client Billing and adding content, to optimizing the site for SEO and connecting a domain name. By following these steps, you can guarantee a smooth and successful launch that will leave both you and your client feeling satisfied and confident in the final product. Watch the video to learn exactly what needs to be done to get your client's site off the ground.
Siteswan training program how to scale your web design business to 6 figures or more

Lesson 12: How to Scale Your Web Design Business to Six Figures or More

How do you get past $5K, $10k, or $20K in monthly revenue so you can start generating that steady stream of recurring income you always dreamed about? Well in this video, we go over the 4 best techniques for scaling your web design business to six figures or more.
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NEW! 14-Day Sales Launch Plan

Ready to apply what you learned in the training? Our Launch Plan consists of step-by-step instructions for landing your first (or next) paying website client in as little as 14 days.

This process can be repeated over and over again so you can continue to take on more clients every month and scale your agency to 6 figures or more.
Access Launch Plan